The Nature of Business - 1258 Words

The Nature of Business – IMAX This business report will analyse and explain certain significant areas in business environment in reference to the Sydney IMAX Theatre. We will look at the business life cycle, the main elements of the business’s environment, the internal and external influences on the business and the social responsibilities of the business. 1. Classify the business and summarise its stage in the business life cycle, include a brief history The Sydney IMAX Theatre is a large privately owned business. IMAX is a proprietary limited business; this means that IMAX has a separate legal existence, distinct from its owners, managers and operators. It also has its own income tax liability, separate to your personal income tax.†¦show more content†¦Ã¢â‚¬ ¢ Geographic: changes to theatre access, parking or public transport will impact on attendance †¢ Consumer: flexibility in scheduling allows the theatre to respond to changing consumer demand for films (reputation and word-of-mouth is very important is influencing the success of any new film) Internal Influences: Influences that a business can control †¢ Technological: expansion of e-commerce in marketing activities for example the online ticket purchase system has been extremely effective since its introduction at the start of 2004. †¢ New Systems procedures: introduction EFTPOS and credit card payment has increased sales. New timetabling methods allow teaches to give their students more time in the theatre. †¢ Financial: New budgets will affect how a new film is marketed and how much advertisement it gets †¢ Product: changes in programming and film selection will influence attendance levels. The development of new products such as education talks will broaden the theatre market. The widening of the target market can potentially create new streams of people visiting the theatre. Both the Internal and external influences on a business are very important in a business’s survival. The IMAX needs to focus on improving their internal weaknesses without forgetting to figure out a way to stabilise its strengths. OnlyShow MoreRelatedBusiness Analysis : Nature Of Business1063 Words   |  5 PagesName: Bixing Peng Name of business: Haefren Baum GmbH Nature of Business Haefren Baum GmbH is a home furnishings retailer. The company was established in 1965 and incorporated in 1970. Haefren is a major customer of Wiegandt GmbH and has served as Wiegandt s since 1968. Haefren currently owns one location in downtown Cologn and three other outlets in suburb Rhineland. Marketing Haefren Baum GmbH is one of the customers of Wiegandt. The company has been in the market since 1965 and incorporatedRead MoreHistory And Nature Of Business1658 Words   |  7 PagesI. COMPANY PROFILE A. History and Nature of business: a. History: †¢ Automatic Data Processing Inc (ADP) is a company that first founded under the name Automatic Payrolls by Henry Taub in 1949. From a company that first offered payroll services, ADP became one of the pioneers in providing business outsourcing, a concept that was still foreign to businesses of during that time. Realizing the inefficiency of current payroll activities, more companies came to ADP for the services, as demand grew higherRead MoreNature of Business of Kfc2393 Words   |  10 Pagesaspects of the marketing environment. Suggest what should the company affected do or how should the company tailors its marketing mix to respond to the factors identified. Example of an article accessed @ http://articles.latimes.com/2010/jun/23/business/la-fi-0623-happy-meals-20100623 ------------------------------------------------- McDonalds faces lawsuit over Happy Meals ------------------------------------------------- A watchdog group says giving away toys with Happy Meals contributesRead MoreNokia Nature of Business2686 Words   |  11 Pagesbusinesses to be rubber, cable, forestry industry, electricity generation and electronics. 20 years on, the company had added chemicals, floor coverings and TV sets to the aforementioned businesses. The electronics business started in the 60s when the Finnish Cable Works expanded its business to the sales and manufacture of computers. The businesses of the Electronics Department established in 1960 initially included the sales of mainframe computers, operation of the computer center and industrial electronicsRead MoreBusiness Ethics And Explain Its Nature Essay1677 Words   |  7 Pages Section 1- Introduction 1. Define business ethics and explain its nature: Ethics deals with moral practices and also, tell us how to behave with others. Actually, ethics defines the difference between good and bad, moral and immoral and fair and unfair etc. In addition to this it tells us to adopt good things and avoid bad ones. In short, ethics means a code of conduct (Shearman, 1990). Business Ethics means to run a business not only for profit purpose but also for sake of welfare to the societyRead MoreNature of Business Topic Notes2757 Words   |  12 PagesiThe Nature Of Business: TOPIC 1 Business | The organized effort of individuals to produce and sell goods for a profit that satisfies individuals needs and wants | Product | Is a good or service that can be bought or sold | Goods | Are items that can be seen and touched. | Services | Are things done for you by others | Finished product | Is something that is ready for customers to buy and use | Production | Are activities that are undertaken by the business. They combine resorsed to createRead MoreBusiness: Its Nature and Environment2909 Words   |  12 PagesBUS 106 BUSINESS: IT S NATURE AND ENVIRONMENT; 6th Canadian Edition;  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Griffin, Ebert and Starke (2007). Pearson Education Canada. ISBN: 0135140730.   Canadian Business the Law Canadian Business the Law - by Dorothy Duplessis, Steve Enman, and Shannon O Byrne Business Law in Canada Author: Richard A.Yates Teresa Bereznicki – korol Trevor Clarke 8th Edition Reserve Price: 90 Buy Out: 92 Canadian Business and the Law Third Edition AuthorRead MoreCsr Ltd. : Business Nature And Other Issues1193 Words   |  5 PagesAustralian industrial company which manufactures building products along with this it also has an investment in Tomago Aluminium Smelter. CSR Ltd. is a publicly traded company. In this study capital rising options of Jonson P/L is discussed along with business nature and other issues of CSR Ltd. Part: A Introduction A company is a company which formed and registered under the specific company act and a company will be treated as an invisible, artificial person, intangible, legal entity, perpetualRead MoreNature, Scope and Importance of Business Policy5683 Words   |  23 PagesWikipedia.org. EXECUTIVE SUMMARY The Electronic commerce or e-Commerce as is known today evolved as businesses (end to end process) started to shift from real time market to digital market. All of the business today as we see is done over the internet and anything which is not there is meant to be wiped off. Ecommerce, the online shopping system has brought down political and physical barriers giving everyone in the world an equal playing ground for theirRead MoreStrategic Alignment Is A Method For Understanding The Nature Of A Business1646 Words   |  7 PagesStrategic alignment is a method for understanding the nature of a business through the association of business processes and strategies (Morrison, Ghose, Dam, Hinge Hoesch-Klohe, 2011). The use of strategic alignment allows an organization to contemplate its long life and to find how achievable its visions for the future are (Morrison et al., 2011). On the other hand, ‘best practice’ demonstrates an established set of human resource practices that can be utilized within any circumstance to achieve

Are Purchasing Products For The Good Reasons - 911 Words

‘’ARE PURCHASING PRODUCTS FOR THE GOOD REASONS’’ In the† The construction of Masculinity in fast food TV Advertising â€Å"Carrier Packwood, Freeman and Debra Mersin, Professors and studies how the media portrays veganism and animal production at the University of Georgia, Debra also teaches and does research on the media portrayal of women and minorities at the University of Oregon .Gender has repeatedly been a victim of negative stereotypes. Today negative characters are constructed through advertisement or commercials and people are embracing them. In the essay the authors portray stereotypes in commercials or advertisements generally in fast- food products. Debra and Carrier claim that commercials do not sell products, they articulate value and build meaning. Furthermore they pointed out the negative characters pictured in today’s commercial which are objectification of women, supreme identity of male and women as freedom takers. These characters have built meanings and it has become something normal in the Ameri can population. Not only have fast- food products exposed these character but other products have continuously built stereotypes hence people are not buying products instead stereotypes Firstly, men stereotypical behaviors have been portrayed as sovereign or self-independent creatures. They are shown as people who can do better at anything. The society today also has grown to defend this because men are put in charge of everything for example they are runningShow MoreRelatedThe Purchasing Cycle : The Key Elements Of Purchasing1589 Words   |  7 PagesTHE PURCHASING CYCLE: THE PURCHASING CYCLE DEMONSTRATE AND INDICATES THE KEY ELEMENTS OF PURCHASING. UNDER PURCHASING CYCLE DOCUMENTATION PLAYS AN IMPORTANT ROLE. FURTHEMORE, WITHOUT COMPLETE AND CORRECT DOCUMENTATION THE PURCHASING FUNCTION IS NOT ABLE TO FUCNTION AT ITS BEST LEVEL IN REGARDS TO OPTIMALISING. THE DISTICTIVE DIFFERENCES STEPS OF THE PURCHASING CYCLE CAN BE CONSISELY EXPLAINED AS FOLLOWS: 1-IDENTIFY AND DEFINE THE NEED: it is the first and important step that describes the wholeRead MorePurchasing Function : An Organization1612 Words   |  7 PagesPurchasing function is an organizational function, which involves the buying of raw materials and/ or services from an external supplier. According to Steele Court (1996), purchasing is defined as â€Å"the process by which organizations contract with third parties to obtain the goods and services required to fulfill its business objectives in the most timely and cost effective manner.† Strategic purchasing includes ‘the ways in which the buying organization interacts with the supply market’. It takesRead MoreMarketing And Consumer s Purchase Behavior1294 Words   |  6 Pagespurchase behavior. Employing the strategies of the four P’s of marketing can be bonuses that will help companies gain an advantage within the marketplace. Using different types of stimuli, a marketer can attempt to make you more perceptive to their products whether you need them or not. There are so many types of strategies of marketing and consumers are bombarded advertising from all angles. With their demanding and busy lifestyles, there is no way of getting away from receiving the information throughRead MoreCareer Pl Procurement And Supply Chain Management1450 Words   |  6 Pagesprocure best results. For this reason, I will study communication skills because it is a vital tool in ensuring that I gain the right leadership practices in an organization. Currently I have good communication skills and I can use both English and Chinese languages. This is in both written and spoken contexts. However, I will study more to improve these skills. The purchasing process will directly affects my course of study, because I understand that the purchasing process is an important part ofRead MoreChap12 Ais1343 Words   |  6 PagesE-procurement company c. Exchange d. Consortia ANS. D 12.   An ________ provides electronic catalogs that represent the products of thousands of direct manufacturers a. E-distributor b. E-procurement company c. Exchange d. Consortia ANS. A 13.   An ________ is an independently owned intermediary connecting hundreds of online suppliers offering millions of maintenance and repair products to business firms who pay fees to join the market. a. E-distributor b. E-procurement company c. Exchange d. Consortia Read MoreUnit 3 Information Systems : Assignment Questions1591 Words   |  7 Pagesinaccurate or contain errors. For example, a competitor is selling more of specific branded tables than you so you study their research such product placement, which you could benefit from. However, in some cases it may be an error - this could be that the sales have nothing to do with product placement but the store could be in a location with new housing. Good information is relevant for its purpose, sufficiently accurate for its purpose, complete enough for the problem, reliable and targeted toRead MoreEffectiveness Of A Firm Performance835 Words   |  4 Pagesinvested in purchasing things it intends to sell. 3. Operating expenses- all the money spend to turn inventory into throughput sly measure the performance the purchasing It is important within all the aspects of a business measure performance and effectiveness. However, in traditional purchasing operations it is far more difficult to determine how well the entire department performs. Often purchasing department set themselves up as separate empire and their independence (for security reasons) directlyRead MoreFood and Beverage1498 Words   |  6 Pagesin terms of purchasing, receiving, storing and production would be suggested to the general manager. Likewise, appropriate and professional recommendations would be provided to improve the difficult situation that the management is facing. Procedures As mentioned by Lockwood, Alcott and Pentelidis (2008) â€Å"The food and beverage operations largely follow a basic input, process, output model.† This model consists of the following steps in the operation that begins with the purchasing, receiving,Read MoreAnalysis Of The Book The New Rules Of Retail By Lewis And Dart1108 Words   |  5 Pagesglobalisation as well as a tightly competitive market setting. These changes have helped to bring consumers the desired products and services instantly. The availability of market goods and services to consumers raises the expectations and demands. It is true that availability of a variety of goods to consumers would change their behaviour. Individuals would order for more new products which puts companies in competition for the best offer. Lewis and Dart believe that the technological shifts may notRead MoreConsumer Behavior vs. Motivation1230 Words   |  5 Pagesemotional motives when making purchasing decisions. Explain using examples and marketing knowledge, how consumers prioritize there consumption behavior of goods and services any relevant manifest and latent motives behind such purchasing. Dhananji P. Jayasinghe 00000174 MKT 3050 Consumers always make their purchasing decisions based on their motives. When discussing this question, it can be divided into different sections. Such as what is consumer behavior and purchasing decision, what is motivation

HR Planning and Recruitment of Labour Market-Samples for Students

Question: Identify and discuss HR planning and recruitment in a particular sector of the labour market. Select an industry (or specific organisation) as the case study for your report. Answer: Introduction Human resource planning is defined as the procedure of identifying existing and future human capital requirements in an organisation or industry in order to achieve its objectives; it serves as a connection between strategic plans and human resource management in a corporation. Effective HRM models assist in improving the productivity of employees which leads to increase the firms performance. Modern corporations face various challenges relating to planning and recruitment of human resource; the companies implement strategic HRM policies to address such issues. This report will analyse the key challenges relating to planning and recruiting of workforce in Manufacturing Industry. The report will take the example of various manufacturing companies, such as IBM, Volkswagen, and Samsung, to understand the key challenges faced by their HR department. Further, the report will provide recommendations that manufacturing companies can implement in their business structure to address various H R challenges Manufacturing Industry Manufacturing is defined as the process of production or creation of new products or merchandise for sale or use purposes by using machines, labours, chemicals, biological procession, tools or formulation. According to Su, Baird Blair (2009), in Australia, the manufacturing industry contributes to about 10 percent of the countrys GDP. Various corporations operate in different manufacturing sectors of Australia such as food, textile, wood, printing, chemical, petroleum, and machinery (Feng, Terziovski Samson, 2007). Many international organisations operate in manufacturing industry such as IBM, Samsung, Apple, Volkswagen, and Hewlett-Packard. These corporations manufacture or produce different products for their customers or other companies; for example, IBM manufacture and trade in software and hardware for computing devices. Samsung manufacture electronic gadgets for customers such as televisions, smartphones, air conditioners and others. The human resource department of these organisations faces various problems during planning and recruitment of human resource capital (Bondarouk Ruel, 2009). Key HR challenges in Manufacturing Corporations HR Strategies Chen Huang (2009) provided that the human resource department plays a critical role in the efficiency of manufacturing corporations and it performs a wide variety of roles which influence the success of a company. The HR department focuses on management of compensation, benefits, development, recruitment, retention, training, performance appraisal, and labour relations. The HR department has to assess their organisational environment to implement appropriate HR strategy such as Best Fit, Best practice, General strategy, High commitment HRM, Strategic model or many others (Wright McMahan, 2011). The companies implement these strategies based on the challenges face by them regarding human resource management. In the manufacturing industry, the HR strategies focus on hiring qualified employees who have appropriate knowledge and experience regarding the field. HR Planning The HR department of a manufacturing industry creates various plans to fulfil the current and future human capital requirements (Chew Chan, 2008). The HR plans of organisations such as Volkswagen and Samsung focus on hiring talented employees from the sector who work with high efficiency. The HR department also create plans for training and development of workers in order to improve their productivity and performance (Guest, 2011). For example, the compensation structure is based on employees skills and labour supply and demand; high demand in the market leads to higher salary packages, therefore, many manufacturing companies, such as Apple, outsource their manufacturing practices to other countries such as China or India. This plan assists in reducing organisational resources and improves the efficiency of manufacturing firms. Analysis and Design of Work The HR department of a manufacturing corporation has to evaluate its business operations in order to analyse and design job to hire appropriate candidates (Oldham Hackman, 2010). For effective selection and recruitment procedure, HR department depends on job analysis; it is a process of recognising and ascertaining details of a particular job to understand its requirements and duties which plays an important role in the selection process (Kilduff and Brass, 2010). In the manufacturing industry, the work divided into various sections and workers perform different jobs in each division. For example, in Volkswagen, manufacturing process of cars is divided into different sectors. Different departments focus on creating internal parts such as engine, interior, safety equipment and others, and other divisions focus on external components such as cars body, paint, design, and others. Recruitment and Selection The key role of HR department in a manufacturing corporation it to select qualified workers who are right for their job and who perform at their highest capacity to achieve organisational objectives. Recruitment is a process of finding and hiring new employees in a corporation; selection is defined as the procedure of selecting the right candidate for the right job (Zhao Liden, 2011). The HR department decide the place of recruitment for manufacturing companies, and the recruitment place is decided based on corporations requirements. For example, firms recruit from universities to hire fresh talent or they use labour unions, online sources, and employment agencies to employ experience workers. The evaluation or interview process in recruitment allows HR staff to analyse the potential of candidates, and they can also take physical test of workers to ascertain them they can perform manufacturing work. The HR department has to hire candidates for different department and ensure that they receive appropriate training to successfully perform their job (Klotz, Motta Veiga, Buckley Gavin, 2013). In Australia, there is a shortage of skillful labour which increases the challenges for HR department since there is fierce competition between manufacturing companies to hire and retain talented workers (Department of Employment, 2017). Legal, Ethics and Security Issues The HR department deals with various legislative, ethical and security challenges regarding employees; effective management of these issues assist in creating a positive relationship between corporation and employees (Kehoe Wright, 2013). The manufacturing companies have to deal with various manufacturing and labour laws established by different countries. In Australia, manufacturing firms deals with various legislations such as Competition and Consumer Act 2010 and Australian Consumer Law (ACL) (Business, 2017). The HR department has to ensure that they provide appropriate and equal remuneration to its workers to avoid legal issues. The HR department of manufacturing firms also deals with labour unions which force them to perform ethically and maintain appropriate security of workers. The HR department finds it difficult to attract and retain talented workers if the company did not maintain adequate safety standards for the labours. Demographic Issues The HR department of manufacturing corporations deal with demographic challenges relating to labour; the demographic issues relates to aging, generation, and diversity of the workforce. The worker's population in the manufacturing sector is growing old, and there is lack of entrance of young labours (Schuler, Jackson Tarique, 2011). Most people did not prefer to work in the manufacturing industry since pay grade is low and work is difficult. The working condition in manufacturing sectors is not appropriate for workers, especially for women. In most countries, there is lack of diversity in the manufacturing industry which creates cultural disputes and generation gap between employees. For example, Daimler is a German automobile manufacturing company which face demographic issues since their is generation gap in workforce. In China, the demographic issues have affected various industries which are detrimental to the countrys growth (Holodny, 2016). Employer Branding With the continued growth in the manufacturing industry, the requirement of qualified employees are rising as well; the HR department uses employer branding in order to attack and retain talented workers (Wilden, Gudergan Lings, 2010). There are several expenses associated with the hiring of employees such as recruitment cost, investment in training, advertisement charges, compensation, and cost of workplace integration; a corporation can reduce these expenses by maintaining a positive brand image which automatically attracts talented workers. Recommendations Following are few suggestions that can be implemented by manufacturing firms into their HR strategies in order to address various challenges. The manufacturing companies should embrace a new, older workforce to ensure that they are able to fulfill their labour requirements (Korn, 2010). For example, Daimler AG considers demographic change as an opportunity and uses it to its advantage (Daimler, 2017). Many studies have provided that older workforce is more productive and disciplined than young employees because millennial did not prefer to work for large corporations in a repetitive job. To improve the organisational image, the manufacturing companies should provide new accommodation and incentive package to its employees in order to improve their retention and establish a secure environment to attract women workers in the industry. Women did not work in manufacturing organisations due to lack of security guidelines and weak HR structure; the corporations should address these issues to target diverse workforce. Harley-Davidson is a good example in which 25 percent of the workforce is women, and the company provides them equal growth opportunities (Barrett, 2015). The manufacturing companies should maintain a balance between labour supply and demand; the wages and incentives should be based on the performance and output of workers. The company should establish education and training programs for development of its employees to attract and retain them in the firm; it will also improve their productivity. The manufacturing companies such as IBM, Samsung, and Hewlett-Packard should increase their investment in promotion to develop effective advertising campaigns that attract a large number of potential employees. The corporations should also improve their employees engagement program to establish a positive environment (Alges, Shantz, Truss Soane, 2013). Conclusion From the above observations, it can be concluded that the human resource management is one of the key parts of an organisation which affect its success or failure. In the manufacturing industry, the HR department of corporations performs various operations relating to the management of human capital such as planning HR structure, job design, implementing HR policies, recruitment, selection, and retention. There are several issues faced by HR department in manufacturing firms such as labour demand and supply, demographic issue, employer branding, legislative, security and many other problems. The manufacturing corporation can implement various policies to address these challenges such as embracing older workforce, establishing education and development programs, providing better incentive and improving employee engagement. The HR department of manufacturing firms should adequately address its challenges since effective HR model assist in sustaining companys future growth. References Alfes, K., Shantz, A. D., Truss, C., Soane, E. C. (2013). The link between perceived human resource management practices, engagement and employee behaviour: a moderated mediation model.The international journal of human resource management,24(2), 330-351. Barrett, R. (2015). Harley courts women and young riders. Retrieved from https://archive.jsonline.com/business/harley-courts-women-and-young-riders-b99431331z1-289674181.html/ Bondarouk, T. V., Ruel, H. J. M. (2009). Electronic Human Resource Management: challenges in the digital era.The International Journal of Human Resource Management,20(3), 505-514. Business. (2017). Manufacturing Industry Fact Sheet. Retrieved from https://www.business.gov.au/info/plan-and-start/develop-your-business-plans/industry-research/manufacturing-industry-fact-sheet#employment Chen, C. J., Huang, J. W. (2009). Strategic human resource practices and innovation performanceThe mediating role of knowledge management capacity.Journal of business research,62(1), 104-114. Chew, J., Chan, C. C. (2008). Human resource practices, organizational commitment and intention to stay.International journal of manpower,29(6), 503-522. Daimler. (2017). Demographic change as an opportunity: Mercedes-Benz launches demographics initiative in production. Retrieved from https://media.daimler.com/marsMediaSite/en/instance/ko/Demographic-change-as-an-opportunity-Mercedes-Benz-launches-demographics-initiative-in-production.xhtml?oid=9920495 Department of Employment. (2017). National, state and territory skill shortage information. Retrieved from https://www.employment.gov.au/national-state-and-territory-skill-shortage-information Feng, M., Terziovski, M., Samson, D. (2007). Relationship of ISO 9001: 2000 quality system certification with operational and business performance: A survey in Australia and New Zealand-based manufacturing and service companies.Journal of manufacturing technology management,19(1), 22-37. Guest, D. E. (2011). Human resource management and performance: still searching for some answers.Human resource management journal,21(1), 3-13. Holodny, E. (2016). This is yet another ugly chart for China's demographic future. Retrieved from https://www.businessinsider.in/This-is-yet-another-ugly-chart-for-Chinas-demographic-future/articleshow/52640910.cms Kehoe, R. R., Wright, P. M. (2013). The impact of high-performance human resource practices on employees attitudes and behaviors.Journal of management,39(2), 366-391. Kilduff, M., Brass, D. J. (2010). Job design: A social network perspective.Journal of Organizational Behavior,31(2?3), 309-318. Klotz, A. C., Motta Veiga, S. P., Buckley, M. R., Gavin, M. B. (2013). The role of trustworthiness in recruitment and selection: A review and guide for future research.Journal of Organizational Behavior,34(S1). Korn, K. J. M. (2010). A second look at generational differences in the workforce: Implications for HR and talent management.People and Strategy,33(2), 50. Oldham, G. R., Hackman, J. R. (2010). Not what it was and not what it will be: The future of job design research.Journal of organizational behavior,31(2?3), 463-479. Schuler, R. S., Jackson, S. E., Tarique, I. (2011). Global talent management and global talent challenges: Strategic opportunities for IHRM.Journal of World Business,46(4), 506-516. Su, S., Baird, K., Blair, B. (2009). Employee organizational commitment: the influence of cultural and organizational factors in the Australian manufacturing industry.The International Journal of Human Resource Management,20(12), 2494-2516. Wilden, R., Gudergan, S., Lings, I. (2010). Employer branding: strategic implications for staff recruitment.Journal of Marketing Management,26(1-2), 56-73. Wright, P. M., McMahan, G. C. (2011). Exploring human capital: putting humanback into strategic human resource management.Human Resource Management Journal,21(2), 93-104. Zhao, H., Liden, R. C. (2011). Internship: a recruitment and selection perspective.Journal of Applied Psychology,96(1), 221.

Story beginning with She had never seen him before... free essay sample

She had never seen him before. .. BY GALAXY 029 Write a story beginning, She had never seen him before. She had never seen him before. But somehow strangely, there was a funny familiarity about him. Up and down she observed him, trying to recall her In memories pertaining to this guest but she kept drawing a blank. That man stood there motionless as if he were frozen, and so did Jane. Well, to tell the truth, Jane was totally taken aback when she opened the door, ready to greet her mother but surprisingly found that the one standing before her yes was actually not whom she had expected.For a few long years Jane had been living only with her mother, and their life was peaceful and serene. Somehow Jane felt ominous, but curiosity compelled her to ask, May I know who you are? A little apprehensively, Jane waited for his reply. We will write a custom essay sample on Story beginning with She had never seen him before or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page However, the stranger Just stared at her, taking his time to study her. He was smiling but Jane could clearly see his tears welling up in his eyes. Jane frowned, a little irritated with this weird visitor: his odd facial expression had indeed made her uncomfortable!You.. . You are Jane? After a few long seconds, he muttered repeatedly, more to himself than to her. Perhaps he was afraid of being in the wrong, he asked again, Are Are you? This time, in an unsure tone. Just then, Canes mother reached home. She whizzed past the man into her house and pushed him away from Jane. What are you doing here? Again and again I have told you to stay away from us! she roared harshly. Jane looked at her mother, with a succession of question marks above her head.She wondered why her affable mother was suddenly being so rude to a stranger, wherefore her usually collected Mummy got angry instantly on seeing him and so on. These were too unusual; there must be something wrong. She supposed. l have every right to see her, Janice. Shes mine and you shouldnt curtail my right to do so, exclaimed the man, with tears streaming down his cheeks. Get out now! Stop bothering us! Bellowed her mother, glaring at him, and trying to shove him away from their door but the man was Just too strong.She then began to mound him on his chest with all her might. However, that man did not move as If he were a wall; he was not even budging. Both of them had totally forgotten about Jane, who was staring at them dumbfounded, until she started to sob uncontrollably and collapsed in a bundle of tears. Jane, my darling, have no fear, please stop crying, consoled the stranger. Jane glanced up at the man, and soon recognition began to dawn on her face. Daddy Daddy, she mumbled hesitantly. That man beamed, nodding over and over again, and grabbed her, pulling her Into his arms.He embraced her tightly, Ignoring her mothers feeble protests at his feet. It was a long time before he loosened her and led her to a couch. l know you will never forget me, my dear, said her father smugly. Yes, he was right. Even though It had been more than ten years since she had seen him, he still fit in her memory and memories which she had locked away came gushing and rushing back to her, flooding her with the sweet moments as well as the bitter ones that encompassed her heart.She recollected her house in Singapore, and her grandparents, her school, ND all her friends, her toys, and the doll she liked the most, but above all she remembered the furious arguments between her parents that night before they left that home. Gazing at her daddy, she smiled. She was overjoyed at being reunited with her father. She loved him very much and she missed him badly. It was too good to believe that this unexpected visitor would turn out to be her very own father! She was not very sure about her mothers thoughts, but what she knew was that her life was going to have a drastic change from now on.

Quotes From President Andrew Jackson

Quotes From President Andrew Jackson Like most presidents, Andrew Jackson had speechwriters, and as a result, many of his speeches were elegant, brief, and rather low-key, despite some of the chaos of his presidency. Andrew Jacksons election to the United States presidency in 1828 was seen as the rise of the common man. According to the election rules of the day, he lost the election of 1824 to John Quincy Adams, although in fact Jackson had won the popular vote, and tied Adams in ​the electoral college, but lost in the House of Representatives. Once Jackson became president, he was one of the first to truly utilize the power of the presidency. He was known for following his own strong opinions and vetoing more bills than all presidents before him. His enemies called him King Andrew. Many quotations on the internet are attributed to Jackson, but lack citations to give context or meaning to the quotation. The following list includes quotes with the sources where possibleand a handful without. Verifiable Quotes: Presidential Speeches Verifiable quotations are those that can be found in specific speeches or publications of President Jackson. In a free government, the demand for moral qualities should be made superior to that of talents. (from a rough draft of his Inaugural Address) It will be my sincere and constant desire to observe toward the Indian tribes within our limits a just and liberal policy, and to give that humane and considerate attention to their rights and their wants which is consistent with the habits of our Government and the feelings of our people. (from Jacksons First Inaugural Address, March 4, 1829) Without union, our independence and liberty would never have been achieved; without union, they never can be maintained. (Second Inaugural Address, March 4, 1833) There are no necessary evils in government. Its evils exist only in its abuses. (message to the U.S. Senate regarding his veto of a proposed Bank of the United States, July 10, 1832) Verifiable Quotes: Proclamations The individual who refuses to defend his rights when called by his Government deserves to be a slave, and must be punished as an enemy of his country and friend to her foe. (Proclamation before he became president, declaring martial law in New Orleans during the War of 1812, December 2, 1814) The moment we engage in confederations, or alliances with any nation we may from that time date the downfall of our republic. (Warning to John C. Calhoun who had announced to Congress that he was going to be attending a conference in Panama to improve relations and discuss the possibility of Northern intervention in Latin America, in 1828) The wisdom of man never yet contrived a system of taxation that would operate with perfect equality. (Proclamation to the People of South Carolina, written by Edward Livingston and issued by Jackson on December 10, 1832, at the height of the Nullification Crisis) Unverified Quotations These quotations have some evidence that they may have been used by Jackson, but cannot be verified. Any man worth his salt will stick up for what he believes right, but it takes a slightly better man to acknowledge instantly and without reservation that he is in error. (also attributed to General Peyton C. March) One man with courage makes a majority. (This is an old adage which was written by the 16th-century Scottish reformer John Knox, that may or may not have also been quoted by Jackson) This quotation appears on the Internet as attributed to Jackson but without a citation, and it doesnt sound like Jacksons political voice. It could have been something he said in a private letter: I can say with truth that mine is a situation of dignified slavery. Sources Dirck BR. 2007. The Executive Branch of Federal Government: People, Process, and Politics. Sacramento: ABC-CLIO.Farwell B. 2001. The Encyclopedia of Nineteenth-Century Land Warfare: An Illustrated World View. New York: W.W. Norton and Company.Keyes R. 2006. The Quote Verifier: Who Said What, Where, and When. New York: St. Martins Griffin.Northrup CC, and Prange Turney EC. 2003. Encyclopedia of Tariffs and Trade in U.S. History. Volume II Debating the Westport, Connecticut: Greenwood Publishing Group.issues : selected primary documents.

The Meaning of Frictional Unemployment

The Meaning of Frictional Unemployment Frictional unemployment is unemployment that comes from people moving between jobs, careers, and locations- in other words, unemployment that arises because most people dont enter into a new job immediately after exiting an old one (voluntarily or involuntarily). Frictional unemployment is not thought to be a big problem from a policy standpoint because it is entirely reasonable that people would take some time to find a job that is a good match rather than take the first opportunity that comes along.   Technology that helps to match workers with jobs and streamline the interview and hiring process most likely result  in the amount of frictional unemployment that exists in an economy. Terms related to Frictional Unemployment: UnemploymentCyclical UnemploymentStructural Unemployment You Might Also Be Interested In: Would 0% Unemployment Be a Good Thing?Globalization, Unemployment, and Recessions. What is the Link?Types of Unemployment Journal Articles on Frictional Unemployment: Information and Frictional UnemploymentMobility Costs, Frictional Unemployment, and EfficiencyJob Quitting and Frictional Unemployment

Mexican Americans in World war I and World war II Research Paper

Mexican Americans in World war I and World war II - Research Paper Example Introduction United Sates of America is an amazing blend of different cultures. The demographic profile is very diverse having multi-cultural and multi-lingual identities. These identities generally include Hispanic and Latino Americans, American Indians, Asian, Black or African Americans and other Pacific Islanders. In United States, Mexican Americans basically involve those inhabitants living in America having Mexican Descent. This ethnic group makes up 16.3% of the total population of United States in 2010. Mexican Americans include 66% Hispanic and Latinos as well. United States is considered the second largest home for this community. A great portion of this community also resides in Canada. In 2008 there were about 7 million Mexican Americans who were undocumented but living in United States. Most of these people are the successors of native Mexicans. Some also belong to Europeans especially the Spaniards. The history of this ethnic group is wide ranging. It is round about four hundred years old. The history varies from one region to another. In the early 1900, there were so many Hispanics residing in New Mexico, Texas and California. Most of them were the successors of native Mexican, European and Spanish settlers. These settlers arrived to this region during Spanish colonial periods. So, the lineage of Mexican Americans can be traced back to early settlers of the colonial periods. History of Mexican Americans’ Contribution to US Cause It is the history of Mexican Americans that they always served United States especially in war conditions. When we look at history, we can observe that in 1861 when civil conflicts erupted in America, the Mexican Americans predominantly those situated in Texas at that time served directly or indirectly for the betterment of US. They also worked and participated voluntarily in Union Army and several other units. 10,000 personnel also served in the regular army. This ethnic group always showed extraordinary commitment and horsemanship. To facilitate their efforts, the US government had also set up four companies to utilize maximum from their services. Medal of Honors were also established by the government to facilitate those who risk their lives for their country. Hispanic and Mexican Americans received these honors for their commendable services in Civil War. Till 1898, the two previously mentioned ethnic groups scattered across the country as regular army officers and created a small, yet professional composition of personnel. Mexican Americans: Great Contributors to America’s Defense History reveals the truth that there were several Mexican Americans who served in First and Second World War with great devotion. Not only men but women also participated equally. Many men and women served in armed forces with their maximum possible dedication and loyalty. John P. Schmal writes about the publication of Defense Department. This publication declared â€Å"when our country has been in need, Hispanic Americans have had more than their share of stouthearted, indomitable men. Their intrepid actions have been in the highest tradition- a credit to themselves, their ancestry, and our nation.† So, Mexican Americans were the people who had greatly risked their lives to save and combat United States. While talking about American men during World War II, Richard Santillan mentioned that Mexican American clearly distinguished during combats for United States. They were so devoted and loyal to the

CS Analysis Essay Example | Topics and Well Written Essays - 500 words

CS Analysis - Essay Example To date, Channel 4 is increasingly challenged to come up with even more effective decision making strategies directed towards effective branding, cross media development, on-going operational matters, diversification as well as channel strategy. However, Channel 4 is favored by high level of investment in the making go programs and it is characterized by high diversification levels. British television is characterized by multiple forces, goals and programming approaches and is keener in absorption rather than redirection as a response to new and ever increasing market demands (Catterall 15). Channel 4 caters for specialist and minority groups totaling to approximately 10% to 20% of British viewers. Stiff competition has been the major factor that has pushed changes in the British television industry since the early 1980's, due to a multi-channeled system. Competition has had a major impact on the direction of Channel 4 in key performance areas.

Concept Application Project Essay Example for Free

Concept Application Project Essay Throughout the semester I have explored many topics in sociology. While exploring these topics, three main theoretical perspectives were used. I will briefly illustrate each of the main theoretical perspectives of functionalism, conflict theory, and symbolic Interactionism. During this semester I have watched two films, Food Incorporated and The Vernon Johns Story. I will describe how a theoretical perspective is used in each of these examples. Then I will provide my own two examples where concepts and theoretical perspectives can be illustrated. My First example is the Boston Marathon Bombings and the second is the Mass Media’s coverage of the Boston Bombings. The Functionalist Perspective is a sociological perspective that emphasizes each part of society contributing to the survival of that society. In Sociology in Modules, they define the functionalists perspective as, â€Å"A sociological approach that emphasizes the way in which the parts of a society are structured to maintain its stability (Schaefer 15). Read more:  Conflict Perspective on Social Media † The functionalist perspective can be compared to the human body model. Each part of the body performs specific tasks. For example, our legs allow us to walk or run and our lungs allow us to breathe. Without each and every body part, one simply cannot perform to the maximum potential. Now when a functionalist is looking at a society, they may see different social groups that contribute to a larger population. The Conflict Perspective is a sociological perspective that views the world as a constant struggle. In our textbook, Sociology in Modules, they define the conflict perspective as, â€Å"A sociological approach that assumes that social behavior is best understood in terms of tension between groups over power or the allocation of resources, including housing, money, access to services, and political representation (Schaefer 15). † There are many areas where conflict can arise in today’s society. Religious groups, political parties, and different social classes, may all have conflicting views with other or opposite groups. Examples of the conflict perspective include means of production versus labor and the concentration of wealth. In recent history, the conflict perspective is becoming more popular. With, â€Å"The widespread social unrest resulting from battles over civil rights, bitter divisions over the war in Vietnam, the rise of the feminist and gay liberation movements, the Watergate political scandal, urban riots, and confrontations at abortion clinics have offered support for the conflict approach (Schaefer 16). † Groups in society with different viewpoints often pose a great threat to conflicting parties. The Interactionist Perspective is the third main sociological perspective where the traditional way of thinking comes from typical human interaction between groups. Sociology in Modules defines the interactionist perspective as, â€Å"generalizations about everyday forms of social interaction in order to explain society as a whole (Schaefer 17). † The interactionist perspective is also know as symbolic interactionism. I believe it is much easier to look at it from a symbolic interactionism perspective because symbols are easier to understand. From a symbolic interactionist perspective, one may see the world we live in as full of objects. These objects can come on the form of people, places, things, thoughts, feelings, or symbols. Symbolic interactionism looks at these symbols to characterize groups by their symbol. Each symbol may be different. For example, a symbol could be the type of color of car you drive, what you wear to work or school everyday, or even tattoos. Groups in society are often characterized by their symbols. These symbols allow people with similar symbols to communicate with ease. Food Incorporated is a documentary film that portrays the corporate farming industry in the United States as unhealthy, harmful, abusive, and inhumane. Food Inc. the movie really gave me something to think about, it only reinforced my beliefs to eat healthy and support organic and free-range grass fed meats. The most meaningful thing to me was when one of the contributors said the corporate farming industry only wants to grow their products â€Å"bigger, fatter, cheaper, faster†. This agribusiness in only in it for the sake of business and they don’t see the other side. On the other side there are these products that are being mass-produced in factory farms. This seemingly only affects the lower class Americans who can only afford the cheapest of food products at the super market. From a financial standpoint, it only makes sense that people are forced to consume such low quality products at their demise. As the conflict theory would describe it, this is a constant struggle between the producer and the consumer. The producers are producing animal products in close quarter factory farms and feeding them corn, which is not a naturally occurring meal. Specifically cattle and chickens are given hormone shots to make them grown bigger, fatter, and faster. These farms do not treat the animals well at all. The animals live in horrible conditions, often times in their own manure. This causes disease to reach to food that eventually people eat. There are cases that come up all the time where products need to be pulled from the shelves in stores because of contaminated foods. The Vernon John’s story is a true story turned into a movie that portrays a Minister, Vernon John, who leads the African Americans in the fight for civil rights. This film demonstrated the development of social change in the south. First, the blacks do not measure up to the whites in social class. They often held position in social that were not important of looked down upon. For example, the position that Vernon John holds is viewed as a conflict by white law enforcement officials. During the early 1900s, Black Americans were being segregated from society. Secondly, During this time, African Americans were not recognized by society as having any value other than slavery. Race and ethnicity played a large role in society during this time. African American Racial groups formed and they were discriminated against. Vernon John is a leader of social change. He stepped up and faced the danger in speaking his views. The movie illustrates two great examples of hate crime in the 1920s. The first is when Vernon John was driving in his car late at night to bring a girl who had been raped to the hospital. The white policemen pulled Vernon John over and just antagonized him for no reason. Another example is when part of Vernon John’s church was set on fire. This was obviously planned by the white Americans out of hatred for Vernon Johns following and community. The blacks were heavily being discriminated against. Third, the government used force and power to exercise their will against Vernon John and the Black Americans. The movie demonstrates a great example of what goes on in society today. Although the United States may not be going through the exact same situation of discrimination as the 1900s, we are still facing sorts of discrimination and hate crimes today. Which leads me into my next example, the recent Boston Marathon bombings. The Boston Marathon bombings is an alleged terrorist attack that happened during the finish of the 2013 Boston Marathon. On April 15th, 2013, two Muslim brothers from Massachusetts detonated two explosives near the finish line of the Marathon, killing three people and injuring more than 200 people. The 2013 Boston Marathon Bombings display the conflict some people have with society. I am not in the head of the bombers or the investigators so I am only speaking from an outside perspective. With that being said, I cannot imagine what they were thinking when setting off these two explosions in front of thousands of people. From the suspects point of view, they must have seen the world from a conflict perspective. They must have believed that they didn’t fit into society. In a Wall Street Journal article, one suspect claims â€Å"he and his brother were angry about the U. S. wars in Afghanistan and Iraq and the killing of Muslims there† (Authorities Say Bomb Suspects Planned NYC Attack). My only guess is that their hatred for the United States is so fierce that they concluded in carrying out these horrible acts. It appears that other groups from over seas heavily influenced the suspects. This is just one example of how government, religion, and cultural differences can become conflicting in society. The mass media can influence the coverage of any story by the time it reaches the public. The mass media is defined by Sociology in Modules as, â€Å"print and electronic means of communication that carries messages to widespread audiences† (Schaefer 153). The leverage they have is huge in what information/sources they have and what they release. In the coverage of the Boston Bombings, the media helped the public understand of what precautions they should take around the threatened area. The media also helped people from across the country understand what was happening in Boston. In this case, I believe the media did a good job in providing accurate information to the public. However, this is not always the case. The conflict view states that gatekeeping can control what information reaches the public. For example the media can choose on which pieces of news to report on, leaving out specifics that could totally twist the story. They can also choose which sources they want to use which may also have an affect on the outcome of the story. Not all social classes have access to certain news sources. Many sources are behind a pay wall, which prohibits some potential viewers from accessing the information. The functionalist view would say that the mass media plays a role in society that keeps it moving forward. Sociology in Modules says, â€Å"the mass media is to occupy our leisure time—from newspaper comics and crossword puzzles to the latest music releases on the Internet. While that is true, the media have other important functions. They also socialize us, enforce social norms, confer status, and promote consumption† (Schaefer 154). This is all very true and it reinforces our viewpoints of the media. Overall, multiple theoretical perspectives can portray the mass media. Indeed, concepts and theoretical perspectives learned in class are used to illustrate events in society today. First, the example of the Vernon John’s story gives one the ability to see the upbringing of social change through the civil rights movement. The second example of the Food Inc. production is one that produces for profit without taking into consideration all the ethical and health needs of American citizens. Third, my example of the Boston Marathon Bombings illustrates conflict and hates crimes in our culture today. Lastly. The mass media acts as an agent between information and the public through print and electronic versions. The conflict and functionalists theoretical perspectives can be used to analyze the mass media. Therefore, social concepts and theoretical perspectives are used throughout the society we live in today. ? Works Cited Authorities Say Bomb Suspects Planned NYC Attack. WSJ. com. Associated Press, 26 Apr. 2013. Web. 26 Apr. 2013. Food, Inc. Dir. Robert Kenner. Movie One, 2008. DVD. Schaefer, Richard T. Sociology In Modules. New York: McGraw-Hill, 2011. McGrawHills Connect. Web. 4 Apr. 2013. The Vernon Johns Story. Dir. Kenneth Fink. 1994. DVD.

machiavelli :: essays research papers fc

Philip Habib  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Nov.1, 2003 Block D Machiavelli Bibliography James Burnham The Machiavellians : Defenders of Freedom Gateway Editions, Washington D.C., 1987   Ã‚  Ã‚  Ã‚  Ã‚  A political theorist named James Burnham states that in order to be scientific, its method and goals must not be transcendentally based, and its outcome must be realistic. Dante de Monarchia and Machiavelli were considered two of the best political theorists in the time of the renaissance; however, they both had a different way in writing and stating their political theories. For Machiavelli’s way of writing consisted of stating the truth of what was going around, the reality and the exact description of politics, unlike Dante, who was using imagination in writing his political theories, and for that he was criticized by Machiavelli, where Machiavelli stated that a true political theorist should not be transcendentally based, and his methods, goals, and overall should be based on reality. One of Machiavelli’s was to unify Italy. He did not accomplish his goal, although he tried to in his writings, specifically in one of his books called â€Å"The Pr ince†. In this book, Machiavelli tried to call for a hero who could save Italy and unify it. But Italy, back then, was facing problems. Italy had to do a wise decision, whether to unify or to remain in the political structure it was in. If Italy remained in the same political structure then it would suffer from a huge economic and cultural loss, but if Italy decided to unify and become a whole country, then it would become the most important country in the modern world. Machiavelli was surely aware of the situation, and gave Italy his ideas for the unification, but Italy refused it. Later on, Italy regretted not accepting Machiavelli’s ideas, but by then it was too late, and Italy paid the consequences of being ignorant to a wise idea that could have changed history. Machiavelli’s writings were so important and wise during the renaissance. He was the first person who separated politics from ethics, as well as, science from ethics, considering that politics and sc ience are based on facts and reality. Machiavelli always had a way to look for the truth, and this influenced many people, and in fact, looking for the truth is moral that he taught to every person who knew him, not even personally. In conclusion, Machiavelli was considered the best political theorist during the renaissance times, as important as he is today, and his way of writing was way much better than Dante’s.

Pestle analysis of UK mobile industry

The United Kingdom plays a very important role in the European mobile market as it accounts for a total of 12.9% market value (Datamonitor 2008). By the end of 2011 the United Kingdom mobile phone market value is estimated to gain a raise of 29.1% since 2006 valuing around $4.4 billion (Datamonitor 2008). The industry boundary could be around the manufacturing and giving the service to the mobile phone as these two complement with each other. MOBILE PHONE SERVICE PROVIDING MANUFACTURING With the increase in the technology there is always a better phone in the market with newer specifications, and because of the attractiveness of the deals the consumers are going for a better mobile all the time even if they don't use all the integrated applications. On the other hand this market is nearing its maturity which is a superior threat for all the service providers and mobile manufacturers as they need to invest in more and more for research and development. The recent data shows that just in the U.K there are 69.7 million active subscribers for the mobile phones in 2006 which are 9.7 million more than the total U.K population (Mintel 2007). This states the popularity of the mobile phones and the usage. Key Determinants of Success: For any industry to be successful there will be some key determinants of success which helps its growth, and when these determinants come together it could a successful one. And these determinants for the mobile phone manufacturing and service industry could be the Technological, Economical and Social factors. These could be the three main determinants of this industry mainly because all of these complement each other, as the better the technology in a mobile phone the higher the price will be. Even at a high price consumers would tend to buy these phones as for they are getting the latest technology in their hands and thereby they can show off their status. Technology: In this 21st century the technology is booming and all the companies in any kind of industry would like to use the cutting edge technology for their products or services. As the more technology used in any firm would determine its market capture, its consumers, mainly the price of their products or services. In the mobile phone manufacturing the technology is rapidly increasing. It's equally important for the manufacturer to produce high quality for the consumer as in the past mobile phones are only used to talk to the other person, now with the growth in the technology consumers can send and receive text messages, they can check their e-mails, take pictures with integrated camera of up to 8 mega pixels, and most wonderfully consumers can video chat. All of these explain the technological growth and consumers do pay higher prices to enjoy and experience this kind of technology in their palms. The manufacturers on the other hand are not just providing mobile phones which can do only these things; they are also incorporating other things such as touch screen, Bluetooth and infrared connectivity, wireless local area network (WLAN) which the consumers can use for wireless connectivity (internet), watching live TV, mp3 player, and for all these the consumer thinks it is worth paying the price either set by the manufacturer or the service provider. Economy: The U.K mobile phone industry plays a rather very important role in the economy of the country. The U.K mobile market has generated a total revenue of $3.4 billion in 2006 (Datamonitor 2008) As its been forecasted that the U.K economy to grow between 2.4% to 2.6% between 2007 and 2011 (Key note 2007), but over this very small percentage raise over 5 year period, the consumers are going to lose confidence in the economy but at the same time as the mobile phones are a very essential part of their day to day lives it tends to survive. The mobile penetration rate is also so high that few consumers have more than one phone, or more than one contract or connections and thereby increasing their expenditure. At the same time the mobile phone industry contributes to the economy by importing a lot of raw materials to be used in the production or manufacturing and also exporting the end products. It also contributes to the economy by increasing the employment rate, the more outlets or offices it opens by creating a series of distributors and retailers the more the more the employment rate will be. If the mobile industry has to go into recession, it has been estimated in 2004 that the total revenue the government could lose could add up to a total of around à ¯Ã‚ ¿Ã‚ ½9,864 million (O2 2004). And if we take the rate of technology growth from then to now and the price factor into consideration it could have definitely gone higher by now. Social: Social factors have a very large impact on the industry. The demand levels of the products and the sales are continuously affected by the attitudes and beliefs of the consumers. In addition people have mobile phones not just for communication it also adds peace of mind for the people who care, a lot of people have them as to organise their lives either in a social context or a business context there by making most of their time, and a majority of consumers carry for personal safety. People would like to have mobile phones as they carry them any where they want. It also provides more convenient access to other services like banking, working etc. It also improves social networking as we tend to communicate more by talking rather than just sending e-mails. Usefulness of External Environment Analysis: Any firm within the industry can increase its chances of competitiveness by doing an external environmental analysis. The managers need to use the information gained by the external environmental analysis for future planning, strategy formulation by making the environment ready for any positive changes and thereby keeping away from the negative ones and better decision making as the external environment is changing continuously. By doing this kind of analysis there is every opportunity for the firm to get its resources ready for the kind of strategy they want to develop. Managers need to keep examining the external environment as it is very dynamic as market conditions change day to day, technology is growing, and there is a prospect for them to know who their competitors are. Appendix For external environment analysis the tool which any kind of industry or firm to use is PESTEL analysis which we can be elaborated as follows: Political and Legal, Environmental, Ecological, Social and Technology. Political and Legal factors: * Any kind of industry or firm need to sick to some rules and regulations. * Trade restrictions and changes in the tax structure will affect the industry. * OFCOM- Office of Communications is an independent regulatory body for the Communications Industry. It checks that all the firms within the industry adhere to the regulations. * All firms need to stick to the guideline levels of the radiation to which anyone can be exposed, which is set by The International Commission on Non-Ionizing Radiation Protection (ICNIRP). Thereby they need to set up more base stations (which send and receive signals to connect to mobile phones). * From 2003 the Road Safety act does not permit any driver to handle the hands free set to either call, send or receive text, or access internet. If anyone opposes the law there is a fine of up to à ¯Ã‚ ¿Ã‚ ½30. In February 2007, they increased the penalty from à ¯Ã‚ ¿Ã‚ ½30 to à ¯Ã‚ ¿Ã‚ ½60 as they need to be tougher and to make driving safer. This decreases the usage of the mobile phones. * The consumer protection act * European Regulators Group (ERG) is the body appointed to investigate into the prices the service providers are charging for mobile phone usage while abroad. It tends to bring these prices lower in favour to the consumers. Economical factors: * The growth or fall of the economy can impact on the industry, as if the economy falls there won't be any new consumers willing to take contracts. * At the same time the growth of the industry contributes a lot to the economy: o It provides a lot of employment o It generates revenue for the economy thereby contributing to the GDP. o It contributes to the export and import of raw materials and end products respectively. * The other important factors which affect the industry are exchange rates, rise or fall in the inflation, and minimum wages. Environmental factors: * There is no conclusive proof that the usage of mobile phones affects the health of the consumers. * The use of mobile phones in cars can cause accidents. * At the same time there are issues still concerning that even if using mobile phones does not affect the health in a short term, it might in a long term. * There are claims that it affects the brain cells, human DNA, immune system, and might even develop cancer due to the radiations. * National Radiological Protection Board (NRPB) suggested that there is no evidence of the health problems concerning the usage of mobile phones. But it did warn that we need some precautionary measures due to the high usage of the mobile phones in the near future. Social factors: * The society is very much concerned with the mobile usage by under 18s. * It feels that they can be contacted by unknown persons who can be threat to them. * At the same time it's like an advantage as the kids can or can be contacted by their elders. * Career attitudes, social behaviour, and life style of consumers affect the industry. * Society is also concerned about the adult content on the mobile phones and violent games. It's good they have the technology but at the same time it should not lead them in a wrong path. Technological factors: * Technology has rapidly increased in context to mobile phone industry. * At the beginning the phones are only used for conversation now they are being used for send and receive text messages, multi media messages, voice mails, and even video calling. * The raise of 3g connectivity has been a great leap for mobile phone industry, as it's the very new and latest of it. * 3g mobile phones will increase the sales revenue of the firm. * Bluetooth technology is another great achievement in regards to the exchange of the information as it can be done wireless anytime anywhere.

Look at the opening of Nicolas Hytner Essay

   The music gets faster as he finds his way through the trees and bushes, Then he comes close to the area where the girls are though he does not it is them the music changes to a drum beat with Parris’ footsteps being able to be heard. The camera changes back to the girls with Abigail walking up to Tituba and then Abigail whispers in Abigail’s ear and Tituba looks scared and shocked as she say no. Abigail then turns around to the pot runs to it and picks up the chicken by its feet and hits its head of a rock breaking its neck the Abigail drinks the blood of the chicken. Then Abigail takes her clothes off, all the girls are screaming then one of the girls sees Parris coming towards them so they all run away except Betty who says that she cannot move. The camera angles through all of this were very fast and furious. Then everything starts to slow down with a picture of Parris on his own looking at the cauldron he lifts up the large spoon inside the pot and drops as if he was scared of it, when he see the chicken as well he gets annoyed though he is a bit scared. The next scene shows Betty in her bed, with a suspicion of witchcraft floating about the place. Only Tituba and Abigail are in the room with Betty there have about eight minutes of filming yet we hear no words spoken. There is obvious tension between Tituba and Abigail over what has happened. More tension is shown when Parris questions Abigail about the incident in the forest. Now music is played again with Abigail saying that they danced but Parris suspects witch craft though Abigail is saying that no spirits have been conjured. The next scene is of Elizabeth and John Proctor who are showing a lot of tension. This tension is raised because John Proctor had an affair with there former servant, and guess who that servant was†¦ Abigail Williams. The scene starts of quite pleasant really with John Proctor and his sons working, the music is quite cheerful, the camera angles are quite far of. John Proctor and his go inside with his sons going to bed and him going to have his dinner. Elizabeth gives it to him without speaking but when they do speak it is about how there marriage is falling apart. Then the final scene of tension is in Church with the whole village there when a song is sung the girls go over to Betty’s room then Abigail speaks to Betty saying she has told her father everything that happened in the woods. Then like lightning Betty wakes up with her saying â€Å"I bet you never told him that you drank a charm Abby, a charm to kill Goody Proctor†. Then the music gets very loud this is emphasising how important this scene really is. The others girls get quite scared and start to walk away so Abigail threatens them that she would kill anyone who tells on her doings. The camera is only on Abigail, but then Betty jumps up shouting she wants her mom and tries to fly to her out of the window but the girls hold her back and everyone in the church rubs out to them. This causes a lot of tension between all the girls and makes witch craft a better conclusion to what has been happening. In conclusion to Nicolas Hytner’s film of the play â€Å"The Crucible† was directed extremely well making them beginning of the film already better to the book the film sets the scene better and I believe that it also creates more tension. Also with the plot being so old it was sometimes easier to understand the words better with them being said correctly and with also being able to see what is going on. Nicolas Hytner has used cinematic features to the best they could be in this film there fore making the filming better for all viewers. Matthew Brooke English Coursework 20th Century Drama Show preview only The above preview is unformatted text This student written piece of work is one of many that can be found in our  GCSE Arthur Miller  section.

How to Write an Introduction to Sell Your Book Fast

How to Write an Introduction to Sell Your Book Fast How to Write an Introduction to Sell Your Book Fast To learn more about how to craftthe perfect book introduction, join Chandler on this FREE webinar where he explains how to write a winning intro for your book.â€Å"There’s no second chance to make a first impression.† Not only does this apply to meeting your future in-laws, it applies to readers first impressions of your book.Alright†¦maybe not their firstimpression of your book, that comes from your book cover and title. However, their second-firstimpression is going to be formed while reading your book’s introduction.It’s easy to think an introduction isn’t important because so many people skip them, but did you know yourbook’s introductionis actually a vital sales tool if you’re a non-fiction author?Thats why were here to teach you how to write a book introduction that will actually boost book sales.But first, let’s talk aboutwhy its so important. HowtoWriteaBookIntroductionYoure about to learn about the mostwonderful p agein your book to boost sales. It’s going to be your secret weapon to stand out from the competition.Amazonoffers customers a chance to give your book a sneak peek before purchase. It’s called theLook Insidefeature, and when shoppers click on it, they’re treated to a free preview of your book introduction.This means you’ve been given the opportunity to grab their attention and make them reach for their wallets.This is why yourbook introductioniscrucialto your book’s ultimate success. Readers will pick up your story and make a decision about you as an author and your book based on those first few paragraphs.And were about to show you how to do just that.NOTE: We cover everything in this blog post and much more about the writing, marketing, and publishing process in our VIP Self-Publishing Program. Learn more about it hereWhats the Difference Between a Book Introduction and a Preface or Foreword?Before you write an introduction and dive in on writin g the rest of your book, you first have to check if what you’re writing is actually an introduction.If you aren’t careful it might be a preface or a foreword instead, and these are different than an introduction. While this difference might not seem like much to you, mislabeling this section will signal your book as an amateur piece of work to your reader, harming your brand and sales in the long run.Who would want to read a book (or many) from someone who cant get even the introduction right?So, what are the differences between an introduction, preface, and a foreword? Where do you use them? Can you use several of them? We’ll go through these questions in detail.What is a preface?A preface discusses how the book came about, the scope of the book, why the book was written, its limitations, and any acknowledgments the author or editor has.Though they may initially seem the same, and serve the same purpose, a prefaceisdifferent from an introduction. The author and /or editor of a book can write a preface, but no-one else can.Whatit doesn’tdo is talk about the meat of the book. It doesn’t go into the subject matter, the point of view, or arguments that the book presents.The purpose of a preface is to let the reader knowhowyou came to write the book.Without delving into the book matter, it gives the author a chance to talk to the reader and let them know your story, why you decided to write this book, why the world needs this book right now (helpful if you’re writing about something that’s been written about several times before, such as the hundredth biography of a famous figure,) where you got your information from, and why you are the best author to write this book.If you have several editions of your book, your preface is also where you discuss why there is a new edition, and what’s different from the old edition.An author’s preface requires tact; you can’t betooself-promotional.You have to a ddress your selling points indirectly. This is why it’s best to have an editor’s preface or to have someone else write a foreword.What is a foreword?According to theChicago Manual of Style, a foreword is written by someone other than the author or editor and is usually someone with authority to lend credibility to your book, with their name appearing at the end.Think of a foreword as a letter of recommendation that someone with credibility writes for your book.It’s usually by someone the reader will respect, and the foreword will contain reasons for why the reader should read the book. There are fewer rules for a foreword than a preface.For instance, it can talk about the subject matter if desired. However, forewords tend to be short usually one or two pages.Many non-fictionbook deals wouldnt have happened if it wasnt for the foreword. Publishers are less likely to offer a major advance to first-time authors as they are untested. However, this becomes a differe nt story if they can secure a foreword from someone of influence, (known as foreword deals in the industry.)John Romaniello (with his co-author Adam Bornstein) was able to get an advance of more than $1,000,000 for his first book,Man 2.0: Engineering the Alpha,a practically unheard of amount for a first-time author.How did this happen? John credits securing Arnold Schwarzeneggerto pen the foreword as a factor that helped.What is a book introduction?An introduction differs from a preface and a foreword because its written by the author and does talk about the subject matter.A book introduction can include everything that would be in a preface: how the book came about, the scope of the book, why the book was written etc.However, an introduction also supplements the subject matter of the book.Whether by presenting a point of view the reader should take, outlining to the reader what is to come, or by teasing the writer’s conclusions.Whats the purpose of a preface, foreword, and i ntroduction?Each one of these exists tosellyour book in the opening pages. They exist to hook a reader who flips to the beginning of the book and gives clear reasons as to why they should read on to the end.A potential reader or buyer will judge whether your main argument, point of view, or tone of voice is worth reading on your introduction, preface, or foreword.If someone they admire recommends your book in the foreword, they’ll sit up and listen.If your preface reveals some main sources that have never told their story before, they’ll be curious to read more. If your introduction shows that you’re a great writer and you know what you’re talking about, they’ll give you a chance by reading more.Since we’re dealing with non-fiction, we haven’t discussed prologues or epilogues, though they have the same purpose; to hook the reader and sell them on why to read on.Where do they go?So, do you only have to choose one for your book? No.Your book can have all three if you want, though you don’t want to go too overboard, as your reader might end up skipping it anyway, or might feel like you’re trying too hard.Getting a foreword can be a lot of hard work if you don’t have the network or credibility to get an influencer to write one for you. And if your reader ends up skipping it, it’ll be a waste of your time.But if you want to have all three, this is the correct formatting of where they appear in your book, (relevant sections are highlighted in bold. We provided a comprehensive overview of a books matter for reference:)Front Matter(Each point gets at least its own page.)Half titlepage (Sometimes called the bastard title, its a page that has nothing but the title. No subtitle or author name.)Blank page (Or Also by the author)Title pageCopyright pageDedication (Optional.)Epigraph (Quote, or poem that highlights the theme of the book. Can be before main text. Optional.)Table of contentsBook quot e (optional: A quote chosen by the author based on the subject matter of the book.)List of illustrations, tables or maps (Optional.)Foreword(Optional.)Preface(Optional. Editors preface comes before authors preface if you have both. If you have a separate preface for a new edition of the book it comes before the old preface.)Abbreviations (Optional. Or in back matter.)Chronology (Optional. Or in back matter.)Main BodyIntroduction(Optional.)Prologue (Optional. Not applicable to non-fiction.)Epigraph (or after the dedication and before the table of contents. Optional.)Another half-title (Optional.)Main textEpilogue (Optional. Not applicable to non-fiction.)Afterword (Optional.)ConclusionBack Matter(These are all optional.)AcknowledgmentsAppendixChronology (Or in the front matter.)Abbreviations (Or in the front matter.)GlossaryBibliographyList of contributorsIllustration creditsIndexErrataColophon (Optional brief statement by the publishers on the books production, where it was printed etc.)Authors or Editors bioInvitation to review the book [Usually found in eBook formats asking readers to consider a review if they liked the book]Dont panic if your book doesnt have up to half of these sections. Many of them are not necessary unless you are writing for a higher education audience.What matters is knowing where your foreword, preface, and/or your introduction needs to go in your book.How Your Book Introduction Will Help You Sell BooksYour book introduction serves two goals. Think of your first 1,000 words as the foundation for the rest of your book’s chapters.Writing your introduction is going to be a useful exercise to help you distill down your ideas and to succinctly encapsulate the message of your great work into a few, short paragraphs.The second goal of your introduction is to act as a sales pitch to intrigue readers so they’ll buy your book.It’s intimidating, yes, and a lot of pressure is riding on just a few paragraphs. This is why writi ng your book introduction can be one of your first major stumbling blocks as an author.Thats why were here to help you overcome this significant hurdle so you can continue merrily on the path toward your finished manuscript, and ultimately higher sales of your book once it is published.How to Write a Book Introduction in 8 StepsSelf-Publishing School created a roadmap, much like we did formind mappingand outlining, to nail down that book introduction- and also to jumpstart your writing process for the rest of your chapters.As we go through these 8 steps to writing your book introduction, we’re going to use the example of a book calledHow to Get College Scholarships.As you read, take notes, and insert your own book’s topic into your thinking and note-taking process.#1 Identify the ProblemDon’t dance around the problem. What’s the problem your book promises to solve? State the problem clearly for your readers from the outset. Bestraight-forward, unambiguou s, and concise when you identify the issue that readers hope you can solve for them.Don’t try to be all things to all people- you want readers to know the specific problem your book will solve for them.Using our example ofHow to Get College Scholarships,the problem is simple: college is expensive, and scholarships seem out of reach for most high school students.#2 Present the SolutionNow that you’ve identified the problem readers are struggling with, you’re going to make their day by telling them you’re going to share the solution in your book. You’ve helped them with a problem AND you’ve revealed that your book holds the solution on the first page. Your book’s going to be a winner!Directional phrases such as, â€Å"In this book, I am going to show you†¦Ã¢â‚¬ or â€Å"This book is going to solve your problem by†¦Ã¢â‚¬ Thinking back to our example, some solutions we’d present in our book would be teaching readers how to write a good essay so you can stand out from the competition, and how to find and apply for the top scholarships.#3 Assert Your CredibilityNow that you’ve presented a problem and posted a solution, your next step is to convince your readers that you, the author, are qualified to help solve their problem. You need to build your credibility and provide readers with a reason to trust you and follow your advice.Ask yourself these three questions:Why should people trust you?How do you know about this topic?Why are you passionate about writing this book?Sharing your own struggles and how you overcame them is the first step to building rapport with your readers#4 Show Them the BenefitsHow will your book improve your readers’ current circumstances? Now’s the time to really sell them on how reading your book is going to change their life for the better.Sold! Who doesn’t want a better life? (It’s rhetorical: We all do!)You’ve briefly touched on the solution- in our case, how to write a great essay and how to apply for scholarships. In this part of your introduction, you’re going to go a little deeper and explain what good things will happen if your readers take advantage of the information you present in your book.In short, tell your readers what they’ll get- what knowledge or skill they will gain from reading your book and how that’s going to impact their future for the better.In our example, the benefit of our book is that readers will go to school for free and live a life without the financial burden of student loans. Readers can achieve their dream of getting an education, without breaking the bank.#5 Give Them ProofShow your readers the proof of why your book is the answer to their prayers. Give the most tangible and relatable proof you can provide.In our example, we might share how we put ourselves or our children through school on scholarship. We might also include testimonials from other pe ople we know who followed our advice and got a free education.#6 Make a Promise (The Bigger the Better)Don’t make a promise you can’t keep, but make the biggest promise that you CAN keep. Aim high.To come up with your promise, circle back to your books’ purpose- what is the problem your book is solving? Now promise that this book will solvetheir problem! It’s that easy.You need to be able to deliver on your promises, but don’t be shy in stating what they will get in return for reading your book.While we can’t promise someone they’ll be awarded a scholarship (after all, their grades will have a big impact there,) we can promise that we will increase their chances of getting a scholarship by showing them where to find them and the steps to take to apply.#7 Warn Them Against WaitingYou need to create a sense of urgency to buy so your readers know that if they pass on your book, they will regret it because readers will miss out on somet hing really good.A sense of urgency is created by two magic words, â€Å"RIGHT NOW!†In our example, we would urge people to start well ahead of the scholarship application deadlines so they can submit the best applications they can.Don’t delay, or others who are in the know will snatch up those scholarships! So, let’s get started on getting you a free education RIGHT NOW!#8 Prompt Them to Read (Call to Action)You want readers to continue reading your book the second they finish the introduction. To do that, you have to hint at the juicy secrets your book will reveal to them that will change their lives.You want to intriguethemand hint at the exciting revelations you’re going to make inside the book. They will have to buy it in order to find out.Here’s how to craft a compelling Call to Action to prompt them to read your book right away:The scholarship tips and tricks you’re about to read have proven results. Each chapter provides new secrets that will help you stay in control of your financial future AND get a leg up on the competition for scholarships. If you follow the formula we reveal in this book, it’s highly possible you can enjoy the rest of your life unburdened by debt.Time to Get StartedThere you go- not too hard, is it? By applying a few principles of psychology as you draft your introduction, you can demonstrate to your readers how and why they need to read your book, right now.Take advantage of this one chance you get, to explain in a few short paragraphs how readers will benefitfromreading your book. They will thank youlaterafter they buy your book and they’re reaping all the benefits of taking your advice.

Using the Spanish Word Todo

Using the Spanish Word Todo Todo is a common Spanish adjective and pronoun that typically means all or every. Like most other adjectives, todo must match the noun it refers to in number and gender; when used as a pronoun, it also changes with number and gender according to the noun it replaces. Using Todo As an Adjective As an adjective, todo can come either directly before the noun or frequently before the definite article that comes before a noun. In this usage, todo is typically the equivalent of the English all before a plural noun and every before a singular noun. Vamos a tomar todas las medidas apropiadas para eliminar la discriminacià ³n. (We are going to take all appropriate means to eliminate discrimination.)Tenemos zapatos de todos tipos y colores. (We have shoes of all types and colors.)Todo el tiempo estoy pensando en ti. (I am thinking about you all the time.)Todas las personas son iguales, pero unas son ms iguales que otras. (All persons are equal, but some are more equal than others.)Hawi es el estado con mayor porcentaje de gente asitica de todo Estados Unidos. (Hawaii is the state with the highest percentage of Asian people in all of the United States.)El papa ha afirmado que toda persona tiene derecho a emigrar. (The pope has stated that each person has the right to emigrate.) Using Todo As a Pronoun As a pronoun, todo and its variations typically have the meaning of all, although the context can require other translations: Todo es posible. (Everything is possible.)Todos fueron a la playa. (They all went to the beach. Or, everyone went to the beach.)Todas estamos bajo mucha presià ³n. (All of us are under a lot of pressure.)Todo puede cambiar de un segundo. (Everything can change in a second.)Todo est bien. (All is well.)No todos quieren hacer negocio en Internet. (Not everyone wants to do business on the Internet.)A pesar de todo tenemos algo que festejar. (Despite everything, we have something to celebrate.) MiscellaneousUses for Todo Sometimes, todo can be used to add emphasis: El corazà ³n latà ­a a toda velocidad cuando te vi. (My heart was beating at a high speed when I saw you.)Te lo mostramos con todo detalle. (Were showing it to you in great detail.)Visitar Manzanillo es toda una aventura. (Visiting Manzanillo is quite an adventure.) Todo and its variations are used in various phrases and idioms: ante todo - primarily, principally, above everythinga pesar de todo - in spite of everythingasà ­ y todo - nevertheless, in spite of everythinga todo color - in full colora todo meter - at full speed, at full forcea todo pulmà ³n - with all ones might (a pulmà ³n is a lung)casi todo - almost everythingcon todo - nevertheless, in spite of everythingdel todo - entirely, without exceptionde todas todas - with absolute certaintyde todo en todo - absolutelyen todo y por todo - under all circumstancespor todo, por todas - in totalsobre todo - primarily, principally, above everythingtodo el mundo - everyone Using Todo With a Plural Form of Ser It is common in Spanish for a sentence of the form todo conjugated ser plural predicate to use a plural form of ser. The phenomenon, which contrasts with English usage, can be seen in these examples: No todo son millonarios en el bà ©isbol profesional. (Not everyone is a millionaire in professional baseball.)Todo son problemas. (Everything is a problem.)Todo son buenas noticias. (Its all good news.)Todo eran mentiras. (It was all lies.)

Violence in the Media Contributes to Behavior in Children Research Paper

Violence in the Media Contributes to Behavior in Children - Research Paper Example From the essay it is clear that  the issue of media violence is highly controversial and there has been no common consensus so far. According to some researchers, constant exposure of children to violent content on television, such as shooting, bombings etc., desensitizes them and hampers their emotional development. It is also stated that such exposure may possibly influence them to use it as a normal response when faced with stressful situations. It is also suggested that continuous exposure to violence and violent images, is likely to evoke feelings of fear, anxiety and trauma among children thus resulting in sleeplessness. Some children may find it difficult to differentiate between real and reel life events, thus causing developmental setbacks.As the report discusses the dangerous impact of exposure to violent content on television, is described differently by different researchers. The negative impacts of exposure to media violence is akin to that of smoking or consumption of tobacco, both of which result in life threatening consequences such as lung cancer.  Exposure to violent images and content on television, leads to development of bitterness and hostility among the children, which elicits harsh and intensely emotional responses and reactions when faced with difficult and taxing situations.  Neurologists have argued that extensive exposure to violent television programs and other aggressive content by children.

Andy Warhols Outer and Inner Space Essay Example | Topics and Well Written Essays - 1750 words

Andy Warhols Outer and Inner Space - Essay Example The paper "Andy Warhols Outer and Inner Space" states narrative and representation in "Outer and Inner Space", directed by Andy Warhol. He was able to maintain the austerity and reduction of his portrait films while incorporating an unprecedented degree of formal complexity. From the critical perspective, in his cinema artworks Warhol is not interesting in conveying visual information so much as translating the experience of posing in front of the camera, and the eerie emptiness that that experience could be said to entail. These formal means enabled him create a phenomenological portrait of our bifurcated experience of temporality itself, the present tense of experience splayed across the registers of future projection and past recollection.This is the main reason why his audience gets some sense of that emptiness through the amount of affective projection that the portraits seem to require from it. However, in Outer and Inner Space we have no time to daydream about Edie. Instead, t he Warhol’s narrative and representation causes our perceptual situation to unfold, in a sense, like Edie's own split experience. Warhol’s films are eminently devoted to real-time recordings of his performers doing such banal tasks as applying make-up, making coffee, talking on the phone, gossiping, having casual sex, drinking, arguing, kissing, sleeping and eating. Capturing ordinary, everyday action seemed was a central interest of the underground. This perspective referlected an important impulse in 1960s radicalism. , a perspective that historians Sohnya Sayres et al (1984) described as "the attempt to infuse life with a secular spiritual and moral content, to fill the quotidian with personal meaning and purpose" (p.18). Practically, looking at Warhol's Screen-Tests part of the magic and mystery one feels doubtless comes from a deep-seated desire to witness death give birth to life, for the photograph to become animated before one's eyes. However, no matter how "de ad" these images are presented, they can never remain "inert" when seen by the affectively-engaged spectator. During Outer and Inner Space Andy Warhol used the video tape-recorder to make two thirty-minute tapes of his rising superstar Edith Sedgwick (Angel, 1988, p.42). For the duration of both tapes, she appears in close-up and in profile, the bright, high-contrast image of her face almost completely filling up the frame. What space does exist is completely black. Her face does not appear in space so much as seem "cut out" from it - without depth, the image is as flat as a screen-print. Throughout the entire recording time, her face will barely move, and she will never face the camera. Rather, she gazes off to screen-right - towards the empty black space at the edge of the frame. This artistic approach corresponds to Warhol's avant-garde idea to provide a split within time: the present as past and the present as future. Simultaneously, audience is split between perceptual registers - the visible and the audible - just as Edie is split between her own self-image, and the voice in the back o f her head she cannot manage to dismiss. The two are, of course, importantly related. The video image is, for Edie, primarily audible. She rarely perceives the image directly, but its insistent